Tambov
SCIENTIFIC SERIES
“COGNITIVE STUDIES OF LANGUAGE”

CONCEPT FAIRNESS IN POLITICIAN’S AUTOPRESENTATION

CONCEPT FAIRNESS IN POLITICIAN’S AUTOPRESENTATION


Author:  А. P. Chernysheva

Abstract
The paper studies autopresentation as a metacognitive process of information modeling based on the results of other mind orientation. Such orientation becomes possible due to the knowledge of shared values and cultural concepts. The author at-tempts to show how these concepts are modified in politician’s autopresentation.

Keywords:  autopresentation, other mind orientation, concept, individual – oriented, society – oriented characteristics

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