PROBLEMS OF COGNITION IN INTERCULTURAL COMMUNICATION: SYMBOL AS A COGNITIVE MEMORY OF CULTURE
Lomonosov Moscow State University
The article argues the problems of methods and approaches to the contrastive analysis used in Intercultural Communication. The analysis is made on the material of the concept-symbol Ram Баран – one of the basic symbols of Eastern and Western mentality and dynamics of its conceptual widening.
concept, cognitive methods, symbol, cultural values, analysis