CONSTRUCTION OF IDENTITY IN THE MARRIAGE ADVERTISEMENTS THROUGH PROJECTION OF PROFESSIONAL DISCOURSE

CONSTRUCTION OF IDENTITY IN THE MARRIAGE ADVERTISEMENTS THROUGH PROJECTION OF PROFESSIONAL DISCOURSE

Author:  N. A. Vassilieva

Abstract:  This article deals with the self-presentation function in texts of marriage advertisements. Many different forms of representation of professional discourse in marriage adverts are shown in this article. Analyzed examples underline the important role of the professional work-sphere in the construction of identity.

Keywords:  identity, self-concept, self-presentation, marriage advertisement, professional discourse, interdiscursivity

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Pages:  517-518