DISCURSIVE STEREOTYPES: TECHNOLOGY OF COGNITIVE AND PRAGMATIC DESCRIPTION

DISCURSIVE STEREOTYPES: TECHNOLOGY OF COGNITIVE AND PRAGMATIC DESCRIPTION

Author:  O. A. Kostrova

Abstract:  Discursive stereotypes arise in each culture from cognitive categorization patterns of speech and their products. The technology of their description includes the extraction of stereotype units from the viewpoint of each and different cultures.

Keywords:  cognitive and pragmatic situation, essential nominations, genres, text types

References: 

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Pages:  439-441