SOCIAL COGNITION IN THE CONSTRUAL OF NATURAL OBJECTS AND EVENTS

SOCIAL COGNITION IN THE CONSTRUAL OF NATURAL OBJECTS AND EVENTS

Author:  O.K. Iriskhanova

Affiliation:  Moscow State Linguistic University

Abstract: 

Focusing on the notion of social cognition, the author of the paper argues that the social character of cognitive processes means that the participants of communication have an inclination to construe any kind of entities, including objects and events of nature, as social entities. The notion of social bias is introduced to show that in mass media texts the extent and the means of expressing the social bias are governed by two parameters – the observer’s social role and his or her spatial, temporal, emotional distance from the natural event.

Keywords:  social cognition, social bias, observer, social role, conceptual distancing

References: 

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Pages:  566-569