IMAGE OF A POLITICAL OPPONENT AS A DISPLAY OF BASE OPPOSITION OF A POLITICAL DISCOURSE «OURS – STRANGERS» (BASED ON THE MATERIALS OF COMMUNIST PARTYOFFICIAL WEBSITE)
Perm State National Research University
The article is devoted to the analysis of a political opponent’s image as manifestation means of the basic political discourse opposition «our – strangers». The hypertext, text, composite and rhetorical techniques and also language means of different levels which are used in the Internet-texts of Communist Party official website are analyzed as the expression of a political opponent’s image.
the Internet-communication; political discourse; the opposition «our – strangers», the formation means of a political opponent’s image