PERSONIFICATION IN CONCEPTUALIZATION OF MAN'S PROPERTIES IN GERMAN

PERSONIFICATION IN CONCEPTUALIZATION OF MAN'S PROPERTIES IN GERMAN

Author:  N.P. Dronova

Affiliation:  Tambov State University named after G.R. Derzhavin

Abstract: 
The article is devoted to the research of cognitive mechanisms of personification of negative properties of a man. Ways of cultural specifics of man’s representations about a man in the language picture of the world of the 16th century are analysed.

Keywords:  conceptualization, properties of the subject, personification, genitive metaphor, negative evaluation

Pages:  223-228