Tambov
SCIENTIFIC SERIES
“COGNITIVE STUDIES OF LANGUAGE”

SPECIAL ROLE OF MEDIA TEXTS IN EVOLUTION OF STRUCTURES OF ETHNOCULTURAL CONSCIOUSNESS

SPECIAL ROLE OF MEDIA TEXTS IN EVOLUTION OF STRUCTURES OF ETHNOCULTURAL CONSCIOUSNESS


Author:  E.A. Kuzmina

Affiliation:  Tambov State University named after G.R. Derzhavin

Abstract
Article is devoted to consideration of a role of media texts in evolution of structures of the German ethnocultural consciousness. Besides, the author considers features of texts of mass media and their main functions. The special attention is paid to identification of the main cognitive mechanisms allowing texts of mass media to influence consciousness of ethnos, and their language realization.

Keywords:  cognitive linguistics, media text, mass media, cognitive mechanisms, influence, interpetation, informing

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