SCIENTIFIC SERIES
“COGNITIVE STUDIES OF LANGUAGE”
Author: L.V. Garskaya
Affiliation: Voronezh State Pedagogical University
Abstract:
The paper is concerned with the study of structuring the content and conceptual aspect related to the process of generating academic writing, e.g. academic discourse in the form of a PowerPoint presentation. The following basic content-conceptual text units / parts are involved in modelling a PowerPoint presentation: topic (in the form of a heading), introduction, main part, conclusion. These text parts are developed in the context of appropriate verbal representations and mental / cognitive processes characteristic of academic writing as a form of scientific communication.
Keywords: academic writing, discourse modelling, a PowerPoint presentation, the content-conceptual text units, verbal representations, mental / cognitive processes