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METAPHOR AS A MEANS OF CONCEPTUALIZATION OF THE ACTUAL RUSSIA'S POLITICAL SITUATION IN THE DISCOURSE OF FRENCH MASS-MEDIA

METAPHOR AS A MEANS OF CONCEPTUALIZATION OF THE ACTUAL RUSSIA'S POLITICAL SITUATION IN THE DISCOURSE OF FRENCH MASS-MEDIA


Author:  N.A. Daricheva

Abstract
Metaphors are largely used in different types of discourse as a top-rank means of conceptualization. Their impact is especially important in political discourse where they are considered an instrument of realization, modeling and evaluation of political processes and a means of manipulating public consciousness. This article analyses different types of metaphors that represent Russia in French mass media and which are classified according to their source domains.

Keywords:  conceptualization, conceptual metaphor, political discourse, anthropomorphic metaphors, sociomorphic metaphors, artifact metaphors

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