FRAME? FRAME... FRAME!
Belyaevskaya E. G.
The scope of application of frames in cognitive linguistic research is narrowed by a tendency to treat frames as an analogous form of semantic and / or thematic fields well studied in structural linguistics. Initially frames were viewed as mental matrixes structuring knowledge and helping to account for intricacies of verbalization. Going back to basics frames might turn a fine methodological point of departure to study text construal, mechanisms of ideological manipulation in the press and cognitive structures underlying speech production.
frame ◆ mental models ◆ verbalization ◆ text construal ◆ cognitive basis of text formation ◆ text interpretation ◆ mechanisms of ideological manipulation in the press